A Levi .. s jeans sold in the U.S. discount stores from 15 to 30 U.S. dollars, in accordance with the exchange rate conversion, also from 100 to 200 yuan.
But with a pair of pants, an export after domestic sales, but store in the
country to sell at least 700, or a thousand dollars.
Random interviews in the street several consumers.
they can quickly answer it in the jeans brands are abroad, such as Levi .. s, LEE, CALVIN so. In fact, most of these near-luxury jeans are produced by the process of Chinese enterprises.
This represents a trade clothing company bosses, "We pay big bucks to buy a brand actually is."
During the interview, the company responsible person admits, "Our product
quality inspection has not lost to foreign brands, because the business itself to a number of brands to OEM. Gap in the design. Now the European Union, the United States standards for imported clothing more and more demanding, our business is to
grow in the adaptation. "
Export more and more difficult to face the reality of domestic sales more
profitable temptation to domestic foreign trade enterprises why not go the way?
With these questions, I visited some of the foreign trade enterprises.
Through visits found that although more and more difficult, companies are still working hard. For example, a small pair of jeans, from China's factories abroad and not been thoroughly tempered, this step is not really step out.
No comments:
Post a Comment